We all live for that one dream that keeps us going no matter what. It can be anything for anybody. For a director, it is that one movie that he wants to make and for a singer, that one song he always wanted the world to hear. It is what keeps us awake at night and as it is said, “Dreams Are Those That Keeps You Awake”.
For somebody it is start a company or having a product that will help with the betterment of mankind. Ideas can be many and putting them into reality is a whole different ball game all together.
It will all start with a small idea and with the biggest of hurdles one can imagine. Money, skills are just some starters. For the ones who have skills, won’t have resources or vice a versa. Very few know that Steve Jobs was not a developer or designer or even an analyst. He just had a vision. A vision to make the daily life of everyone easy. A vision to design a device that will hold songs, have a camera, have a music player, can make calls, transfer data and multiple other benefits. He relied upon his people and pushed them to do crate of what we see an Apple today.
In the world of entrepreneurs, lack of money and experience are their daily enemies. However, in this post, I will give you some salient yet effective ideas to overcome such hurdles and come on top.
Here are some critical steps that are free from money and experience, but will help you achieve desired success:-
Be Ready To Fight for Long
Without proper backing and desired skills, you will need more time to become successful compared to the ones who have both of either of the skills. But you have to keep in mind that no beats perseverance as it always pays. Also, you do not have the liberty to hire freelancers, you have to keep at it and work as hard as possible and the sooner you realize that, the better you will be able to bootstrap the way to success.
Do Not Hide Your Product
It might hurt to know but there is not value of the idea until it is not pitched and approved by the experts in the genre or have enough weight to carry the market competition. EXECUTION is what you have to target. So, do not be secretive and let others know about your idea and pitch it to them, you might never know, what dimension can work better for you. Their feedback might be blessing in disguise.
Find an Expert Co-Founder
Do what Steve Jobs did and find you Steve Wozniak. Gain the needed skills by finding the co-founder for your venture who has all the needed skills. The ideas is saliet yet highly efficient, if you are good at sales, go for a technical one or vice a versa. A hustler, marketing guy, sales person can work best in such stages.
Keep the Arsenal Equipped With New Skills
Lack of money will teach you a lot of things and it might be a better idea. If you do not have money to invest in your idea, learn the desired skills, update yourself with new ideas in the market related to product development and marketing in order to cover up for what is missing. The ones like online marketing, electronics design, 3D computer modeling even computer programming and beyond.
Let the Prototype Speak For Itself
If you are willing to find the right investors for the product, ensure that the prototype is simply amazing. Get the product and business plan ready in such a manner, that the outside investors won’t have any reason to deny. It might needs a bit of investment and even if do not have such leisure, then going for a Proof-of-Concept (POC) prototype with the help of off-the-shelf components, is the best idea. 3D computer animation is also an alternative.
Go for Crowd Funding
Using other people’s money to start a business is a very high in demand and you of course have to pay back, but you can be free from the initial hassle of money. Kickstarter, Indiegogo, RocketHub, GoFundMe, Razoo, Crowdrise, PledgeMusic, Sellaband and many others are the prime example of such platforms that will help get the much needed initial push.
You need to have a lot of people interested in the product and that is why, you need to create the right BUZZ in the market about the product and in order to do that, you need to choose the right digital marketing services and tactics to ensure that more and more people are aware about the launch and other aspects of your launch.
I hope the above-mentioned tips help all the entrepreneurs who are willing to make a foothold in the market. If you have anything to add, wait no more and write in the comments section below.